Thursday, 21 May 2015

Vasantha Lakshmi. R  and  Hanuman S Kennedy


Sustainability is the buzz word in the business world. There are many ways to interpret the term Sustainability.  The definition includes long term business perspectives or People, Profit, Planet concerns or environmental, economic and social performance, or all the above. It is a growing priority for businesses of all sizes. This paper describes the theoretical framework, features and characteristics of a sustainable business model through a business case for sustainability.

Key words:  Sustainability; Sustainable Business; Business case for sustainability; SBM, Sustainable business model; Sustainability business Model

Business Sustainability: Role for HRM
With special reference to Acquisition and Retention of talents in SMEs
Vasantha Lakshmi. R  and  Hanuman S Kennedy

4th National Conference on MSMEs’ –  Role in propelling Economic Development of India
December 6, 2014 @  RVIM, Bangalore

The effectiveness of talents in an organization plays a very significant role in the organizational performance which in turn influences the sustainability of the firm. Talents Acquisition is the most significant function which influences all other functions in the organization.  The acquisition of the right talents and retention of such talents are major challenges for SMEs. This paper brings out the various problems and the practices for acquisition & retention in the Small Enterprises through cases of small companies and a theoretical framework for SMEs to enhance the effectiveness of the acquisition of talents process.

Key words: Human Resource Management; Acquisition of talents; Retention of talents, Business sustainability, HRM in SMEs

Wednesday, 13 May 2015

Vasantha Lakshmi. R &  Hanuman S Kennedy

3rd National Conference on emerging Trends in HRM @ PES-IT, Bangalore on 29/10/2013

Abstract: Sustainability is a highly visible topic with more and more global firms seeking to improve their sustainability index as a strategic corporate objective. Today, top performing organizations view sustainability as a “must have” strategy to ensure long term success. In order to Seek Business sustainability, there is no readymade formula. There are different approaches, which lead to Business sustainability. This paper is an attempt, to present a mathematical model of BS, focus on Business sustainability from Strategic Management approach & the significant role of HRM, specially, the Training and Development function, which contributes complimentary factors for Business Sustainability.

Key words: Sustainability, Business Sustainability; HRM, Training & Development

Tuesday, 12 May 2015

Customer Relationship and Corporate Governance in Sustainability of Business

Prof. Vinod Krishna U. Makkimane
Senior Faculty
Institute of Business Management & Technology
Banashankari 3rd Stage
Bangalore – 85

Sustainability is a dynamic concept born out of the environmental debate of the last quarter century. There is growing concern nationally and internationally about biodiversity and protection of plants and animals and community based activity. It is important to view sustainable efforts from global perspective that addresses socio-economic and environmental issues. 
Sustainable Development as a norm has been accepted in the literature ever since the publication of the Brundtland Commission report in 1987.The Brundtland Commission defined Sustainable Development as that which "meets the needs of the present without compromising the ability of the future generations to meet their own needs".
A primary goal of sustainable development is to achieve a reasonable and equitably distributed level of economic well being that can be perpetuated continually for many human generations. It also implies using renewable natural resources in a manner that does not eliminate or degrade them, or otherwise diminish their usefulness for future generations. Sustainable development also requires depleting non-renewable energy resources at a slow enough rate so as to ensure the high probability of an orderly society transition to renewable energy sources.
Mahatma Gandhi has observed long back that "There's enough in the world to meet the needs of everyone but there's not enough to meet the greed of everyone". He has also spoke about using the non-violence principal in sustainable development something like this - "We cannot have ecological movement designed to prevent violence against nature, unless the principles of non-violence become central to the ethics of human culture."
Dictionary meaning of “Sustain” is to last out or to to keep up or keep going. Business needs to last out to fulfill its objectives and primarily for this sustainability it is very essential for any business entity to give more importance to the “Customer” aspect. My paper tries to explore the customer relationship angle for sustainability of the business and also for the sustainability of environment and natural resources.
Along with Customer Relationship, a well defined Corporate Governance is required for corporate sustainability.
 In an interesting blog post Toby Webb discusses whether governance ‘structures’ make any difference when it comes to sustainability. His conclusion: “When it comes to governance and sustainability, it’s all down to leadership, not committees, structures and articles of association. Look at the best companies on responsible business. I won’t name them here, but they just get on with it. They don’t hang around waiting for committees to recommend action, they do things, things that matter …”
The only issue with great leaders is that they usually don’t stay too long in the same company. It’s a very personality-bound asset. Governance, to the contrary, will remain the backbone of a corporation, even if the leaders change. Top leadership with a good corporate structure can initiate necessary  policies and customer intensive initiatives which help in the sustainability of any business.

Keywords: Customer Relationship, Corporate Governance, Sustainability.

E-Learning and Corporate-Governance in Public Administration

Prof. Arun Mudhol
Institute of Business Management & Technology
Banashankari 3rd Stage
Bangalore – 85

This paper explains that the implementation and deployment of e-learning solutions in public administration have tended to strengthen the hierarchical bureaucracies already in place instead of transforming these processes. The author then tries to identify propositions and barriers to effective corporate-governance in public administration. The paper concludes that Corporate-governance has a long way to go in actually delivering public service administration via the Internet. A better understanding of the potential of e-learning for public administration is critical if the benefits of Corporate-governance are to be realized.

Keywords: E-learning, Corporate-Governance, Business strategy, Organizational culture, business environment.

Gita and Gandhi – A Spiritual elucidation for sustainable lifestyle

Srividya Vedasnata
Manager (Corporate Relations)
Institute of Business Management & Technology
Banashankari 3rd Stage
Bangalore – 85

“Those who have the greatest measure of self-control or are most absorbed in work, speak the least. Speech and action go ill together. Look in Nature. She is continuously in action, never rests for a single moment, yet is mute.” – M.K. Gandhi
Lord Krishna, the divine cowherd milked the Upanishadic cows in the Dwapara Yuga to draw the life-sustaining milk for Arjuna – the calf and handed down the nectarous essence of Gita to one and all to drink and draw sustenance there from. Mahatma Gandhi’s practical religious ideals the emphasis seems always placed upon Ahimsa or Non-Violence. It is bound up absolutely in his mind with truth. He holds that the truth of all life on this planet and of God Himself is to be found in this principle of the sacredness of life and refusal to use violence. This principle he calls Ahimsa, which means literally Non-Violence. The words of Gita (Mahabharata), which may be translated as “Ahimsa is the Supreme Righteousness”. This is made clear in the passage from the Mahabharata, which goes on to say that Ahimsa is supreme kindness and supreme self-sacrifice.
A collection of men is Samaaj. Sam (unison) + Aaj (all) is Samaaj meaning the unison of all people is Samaaj. The fruits of everybody’s actions should be distributed equally. The society by itself does not bear any external manifestation but the individuals who form the society have external manifestation and qualities. When the thoughts, feelings, speech and conduct of individuals in a society happen to be good quality the society prospers; when the society prospers the nation / country progresses, and as a culmination of all the whole world prospers.Three things are important for a country. They are Khadi (Hand woven cotton clothes: symbolizing political leadership of a country); Kaavi (saffron coloured clothes: symbolizing religious mendicants); and Khaki (snuff couloured clothes: symbolizing the corps of the law enforcing agencies and military).
People believe that money, comfort and wordly pleasures are most essential and there is nothing greater than achieving these comforts. But all these possessions and comforts would at best confer only artificial happiness.
“The lasting solutions to problems can be found only in spirituality. In day-to-day life, a thing that is successful one day, may meet failure the next day. However, this will not be the case with reference to spirituality wherein, success begets success.” – Sri Satya Sai Baba

Keywords: Human Values, Spirituality and Sustainable Lifestyle.